Video: Financing Options for Small Business. Created by the SBA. This self-paced training exercise (about 45 min.) is an introduction to financing options for businesses. See the text-based version and worksheet below the video.
SBA Delivering Success: Marketing 101
SBA Delivering Success: Marketing 101, Created by the Small Business Assoc. 2009, standard Youtube license.
In particular, see the segment, featuring Barbara Michael, health & fitness consultant. Lots of creative tips for marketing your small business. (It starts at 5:14).
Practical advice from five Bastyr alumni about how to set up an ND practice. Features Aimee Huyck, Deborah Epstein, Rob McElroy, Tim Gerstmar, and Liz Carter. Recorded in Dr. Rubinstein's, Fundamentals of Business Operations in 2012
How to Write a Business Plan, created by the Small Business Assoc., 2013, standard YouTube License
Choosing the Best Ownership Structure for you Business
This article from the Nolo website, dedicated to helping businesses answer their legal questions, will help you decide on the best structure for your business.
Business Mastery by
This best-selling business manual for wellness practitioners covers the major aspects of building and maintaining a successful practice. The all-new Fourth Edition is completely updated and includes information about how to effectively negotiate, keep up with the latest research, deal with difficult clients, increase career longevity, and attract first clients. Practical tools and tips teach how to market skills, work smarter, develop alliances through networking, fine-tune communication skills, and increase profits. This text is perfect for both practicing body workers and students as the road map that helps navigate the way to a highly successful and enjoyable career.
Financial Management of the Medical Practice by
An invaluable tool designed for successful financial management and planning in the medical practice, Financial Management of the Medical Practice, third edition, simplifies the financial planning process while establishing a foundation for making informed decisions in developing and maintaining financial systems to ensure a profitable practice. Financial Management of the Medical Practice, applies best practices, identifies current trends, and examines savvy processes that will enable you to gain greater control of your practices financial performance even in the midst of health care reform and economic downturn. Organized in two sections, the first part provides both practical and operational financial management guidelines including controlling expenses, establishing internal controls and safeguards to avoid fraud, developing and maintaining a budget, as well as step-by-step process to ensure revenue maximization. Section two focuses on strategic aspects of financial management, such as alignment strategies, merging practices, capitalization, valuations, compensation and ancillary services. Additionally, this book is a valuable educational resource as you determine the most appropriate models and methods to be financially profitable.
A Guide to Starting Your Own Complementary Therapy Practice by
This step-by-step guide on setting up own complementary health care practice, covers every aspect of starting up a new practice, taking into account the wide range of practice requirements from the very simple (e.g. in therapist's own home) to the more ambitious (e.g. buying premises from which to set up a clinic). It addresses all the legal requirements, detailed and precise financial calculations, and the mechanics of how the therapist goes about making their vision a reality. Day-to-day aspects that need to be considered when the practice is up and running are covered. Gives clear advice on legal and financial requirements, the production of a marketing strategy and the presentation of the precise financial calculations required for a business plan, with worked examples Includes detailed information on how to write a business plan, with a numerically linked example Covers day-to-day aspects of running a practice International in its approach, the book contains extensive lists of useful web addresses for access to up-to-the-minute information Financial templates are supplied as appendices The book offers key advice for all therapists - chiropractors, osteopaths, massage therapists and complementary therapists - and is suitable for undergraduates, newly qualified practitioners and experienced practitioners looking to either start up or develop and grow their practice.
Tips on Creating a Successful Naturopathic Practice by
This guide was created for naturopathic doctors (NDs) and other alternative health care providers who want to learn more general business tips for starting or enhancing their practice in the United States. Dr. McElveen graduated from National College of Natural Medicine (NCNM) in 2007. After two years of residency at NCNM, she moved out to Southern Maine and started her practice, Bare Medicine, in 2009. Along with maintaining a successful practice, Dr. McElveen also serves as a consultant for new and practicing NDs for both clinical guidance and practice management. This guide tackles the basics of starting a practice as well as addresses the most common questions asked during practice management consultations.
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